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Man can touch more than he can grasp. --Gabriel Marcel
Half of Estonia's territory is forest. Yet, these forests are plagued with a traditional acceptance of being the country's dump sites. Watch how a group created a grassroots initiative to rid Estonia of 10,000 tons of trash littering its forests and natural environment. In one day, over 50,000 volunteers - or 4% of Estonia's population - cleaned their country in 5 hours.
In May 2008 a massive country-wide clean-up day took place, bringing together more than 50 000 volunteers to clean-up illegal waste from all over the Estonian countryside. This extraordinary project helped to change the waste department system as well as public perspectives on the environment and the possibilities for civic action.
Last year, 650 active people got involved to plan and make that day happen. The initiators caught wind of its success and called a new project to life – My Estonia.
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